FAQs - Web & Interactive MediaAnswers to Frequently Asked Questions
How much do professionally designed web sites cost?Normally $1,000 to upwards of $10,000 for a well designed site with good copy and marketing direction. Enhanced and extended search engine optimization (SEO/SEM), Website marketing and e-commerce enhancements are factors that can add to that estimate. There are cheaper options for very small businesses; however, these options seldom increase sales or assist in streamlining businesses' processes. How do we decide upon a home page theme or style?First we research your provided information, look at your competitors and schedule a meeting/conference call. In this meeting or over the phone we discuss ideas to promote a graphic theme and a marketing direction. Sometimes ideas are kicked back and forth through e-mail until we all decide on one that meets everyone's expectations. Do you optimize for search engines?Yes! This is probably the most important advertising and marketing mechanism. Pages ranked well by the search engines, based upon keyword prominence, result in significant traffic to those pages. As over 70% of all consumers search the web for products and services, effective search engine optimization (SEO) is most likely to produce superior results compared to traditional advertising methods. How often should my site be updated?Often, if search engine ranking is an important element in you advertising stradegy. Google loves fresh information and more importantly so do your prospects. How much do I pay to get started?40%, then 30% after you have approved the design and the remaining 30% at fulfillment. How is web content best developed?By providing us with a technical draft and summary for each appropriate category. We will then re-consider each category for maximum “browsability.” Assist with editing each section for marketing appeal, calls to actions, web optimization and sales procurement. Do you guarantee a top spot?Yes - top 20 results with SEO maintenance package. Do you build ecommerce sites?Yes! We use Cold Fusion Application Server and CFML based e-commerce applications. E-commerce shopping carts can be designed to look and interact in almost any fashion you desire! What is "Flash"Adobe Flash, or simply Flash, refers to both the Adobe Flash Player, and to the Adobe Flash multimedia authoring program. Adobe Flash Professional is used to create content for the Adobe Engagement Platform. The Flash Player, developed and distributed by Adobe Systems, is a client application available in most common web browsers. It features support for vector and raster graphics, a scripting language called ActionScript, AJAX intagration, and bi-directional streaming of audio and video. There are also versions of the Flash Player for mobile phones and other non-PC devices. Strictly speaking, Adobe Flash Professional is an integrated development environment (IDE) while Flash Player is a virtual machine used to run, or parse, the Flash files. But in contemporary colloquial terms "Flash" can refer to the authoring environment, the player, or the application files. FLASH can’t be beat for presentations, and even works well with databases and other web applications.
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Today?s technology is strengthening at a tremendous speed; the internet has become a vital resource for the majority of the population and counting. More and more people are exponentially learning to use the internet on a daily basis. The internet is a BOOMING industry as you may know.
The majority of all users out there are on some type either a desktop or a laptop computer and this has usually been the case. So designing ?to fit? was never really a large issue for web developers until recently more and more users are purchasing and services there internet capable handhelds, cell phones, tablets of all shapes and sizes. The most flexible type of layout that can fit across the majority of these platforms is what is called a liquid layout. It?s a mix of html, PHP/ASP or any flavor code but most importantly CSS. CSS, short for Cascading Style Sheets, a new feature being added to HTML that gives both Web design developers and users more control over how pages are displayed. With CSS, designers and users can create style sheets that define how different elements, such as headers and links, appear. These Style Sheets can then be applied to any Web page. This is a dynamic way to centralize the looks or style of any web site. This can also be applied when using different screen size. With your flavor of code added with CSS you can have the server displays the page to auto-detect which type of browser and or machine the viewer is looking at your site on, therefore it can auto-fit to the best perspective and layout, thus actually delivering your site to all users out there no matter what screen size or ratio they are viewing your site on. This a huge factor when developing one?s site and almost always goes overlooked when choosing a developer or firm to create your companies web site.
Now, if you do not plan ahead in the development stages you can lose a large percentage of viewers coming to your site. It?s one thing getting your traffic there, and to have a snazzy or flashy web design but allowing 100% of the viewers to actually see your site is a point this is far too often overlooked.